{"id":4377,"date":"2026-06-11T21:27:20","date_gmt":"2026-06-11T21:27:20","guid":{"rendered":"https:\/\/chinexita.com\/?p=4377"},"modified":"2026-06-11T21:34:19","modified_gmt":"2026-06-11T21:34:19","slug":"chinexita-promotes-a-new-edition-of-the-masterclass-a-taste-of-sunshine-at-the-london-wine-fair-2026","status":"publish","type":"post","link":"https:\/\/chinexita.com\/en\/chinexita-promotes-a-new-edition-of-the-masterclass-a-taste-of-sunshine-at-the-london-wine-fair-2026\/","title":{"rendered":"Highlights from May 2026. A month of intense international activity for Chinexita"},"content":{"rendered":"
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Throughout May, Chinexita<\/em> has strengthened its commitment to promoting Spanish companies and institutions internationally in China through various strategic initiatives focused on internationalization, agri-food promotion, and the creation of business opportunities.<\/p>\n<\/div>\n<\/div>\n<\/div>

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Castile and Le\u00f3n Takes Center Stage at SIAL Shanghai 2026.<\/h3>\n

From May 18 to 20, Chinexita designed, coordinated, and managed the entire Castilla y Le\u00f3n booth at SIAL Shanghai 2026<\/a>, Asia\u2019s leading agri-food trade show and one of the industry\u2019s most important international events.<\/p>\n

In a space designed to reflect the excellence and quality of the food industry in Castile and Le\u00f3n, seven companies from the region were given the opportunity to showcase a wide variety of products to international buyers, distributors, and importers. The selection included iconic products such as ham, wine, chocolate, cookies, and other high-value-added culinary specialties. <\/p>\n

In addition, the booth featured a large institutional area dedicated to ICECYL and the Regional Government of Castile and Le\u00f3n, reinforcing the region\u2019s image as a leader in the agri-food sector in international markets.<\/p>\n

Throughout the three-day trade show, a packed schedule of B2B meetings, business meetings, and networking events took place, aimed at fostering new business opportunities for participating companies.<\/p>\n<\/div>

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GO GLOBAL 2026 Conference \u2013 IVACE China Branch.<\/h3>\n

On May 26 and 27, Chinexita participated in Go Global 2026<\/a>, the leading business internationalization event in the Valencian Community, held in Valencia.<\/p>\n

As representatives of the IVACE China Office, we assist Valencian companies interested in exploring opportunities for establishing a presence, expanding, and growing their business in the Chinese market\u2014one of the most dynamic and competitive business environments in the world.<\/p>\n<\/div>

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In addition, this year we facilitated the participation of two importers from China, who held meetings with Valencian companies to learn firsthand about their product offerings and evaluate potential business partnerships and import initiatives.<\/p>\n

The presence of international buyers made it possible to generate high-value contacts and give Valencian companies with an export focus a better understanding of the actual needs of the Chinese market.<\/p>\n<\/div>

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Direct Trade Mission for AREX and the Huesca Chamber of Commerce.<\/h3>\n

Taking advantage of the SIAL Shanghai 2026 event, Chinexita organized and coordinated a high-impact direct trade mission for four Aragonese wineries<\/strong>, supported by Arag\u00f3n Exterior (AREX)<\/a> and the Official Chamber of Commerce, Industry, and Services of the province of Huesca.<\/p>\n

The main objective of the mission was to facilitate the participating companies\u2019 access to the Chinese wine market through a combination of market research, meetings with importers, and on-site market analysis.<\/p>\n

The mission was organized into several phases, including:<\/p>\n